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Swedish Prime Minister Pulls AI Campaign Tool After It Was Used to Ask Hitler for Support

Sweden's Moderate party allowed users to make the PM hold a sign bearing any name they wanted. You know what happened next.
Swedish Prime Minister Pulls AI Campaign Tool After It Was Used to Ask Hitler for Support
TV4 Sceengrab.

The Moderate Party of Sweden has removed an AI tool from its website after people used it to generate videos of Prime Minister Ulf Kristersson asking Adolf Hitler for support.The tool allowed users to generate videos of Kristersson holding an AI-generated message in an attempt to promote the candidate ahead of the general election in Sweden next year.

Swedish television station TV4 used the tool to generate a video of Kristersson on a newspaper above the headline “Sweden needs Adolf Hitler” after it noticed that it had no guardrails or filters.

In the video TV4 generated using the website, Kristersson makes his pitch over stock footage of old people embracing. A woman runs through a field, the camera focusing on flowers while the sun twinkles in the background. Cut to Kristersson. He turns a blue board around. “We need you, Adolf Hitler,” it says.

The Moderates removed the AI system from its website, but the videos of Ulf asking Hitler to join the Moderates remain on social media and TV4’s website..

In an attempt to bolster its party's ranks, Moderates launched a website that allowed users to generate a custom video of Kristersson asking someone to join the party. The idea was probably to have party members plug in the names of friends and family members and share what appeared to be a personalized message from the PM asking for their support.

In the video, Kristersson stands in front of stairs, makes his pitch, and turns around a blue tablet that bears a personalized message to the viewer. The system apparently had no guardrails or filters and Swedish television station TV4 was able to plug in the names Adolf Hitler, Ugandan dictator Idi Amin, and Norwegian mass murderer Anders Breivik.

The Moderate Party did not return 404 Media’s request for a comment about the situation, but told TV4 it shut down the site as soon as it learned people were using it to generate messages with inappropriate names.

The Moderate Party’s AI-generated video was simple.. It filmed the PM holding a blue board it could easily overlay with input from a user and then used AI to generate the fake newspaper and a few other slides. Preventing people from typing in “Hitler” or “Anders Brevik” would have been as simple as maintaining a list of prohibited names, words, and phrases, something that every video game and service does. Users are good at bypassing guardrails, but the Moderate’s AI tool appeared to have none.

Users making content you don’t want to be associated with is one of the oldest and most well known problems in AI. If you release a chatbot, generative photo system, or automated political greeting generator, someone will use it to reference the Nazis or make nonconsensual porn.

When Microsoft launched TAY in 2016, users turned it into a Hitler-loving white nationalist in a few hours. Eight years later, another Microsoft AI product had a loophole that let people make AI-generated nudes of Taylor Swift. Earlier this year, Instagram’s AI chatbots lied about being licensed therapists.

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